Texas Barber Bracket

Most guys think that self-care means shampoo, body wash, and that’s it. But if you ask any men’s grooming master, they’ll tell you it takes an elite lineup of self-care essentials.

To assist guys with their daily routines, we tapped into Texas’s community of men’s grooming experts-to-be: student barbers. We created a travelling tailgate that roamed the state, showcasing Unilever’s top products, provided free haircuts, tips from our final four barbers, and a fun way to catch Sweet 16 games.